Giving direct competition to satellite radio channels and proving that there is more to music in cell phones then simply listening to MP3 songs or FM channels; Motorola has inveiled plans for the iRadio. The iRadio service, in some respects, puts Motorola in competition with XM Satellite Radio Holdings and Sirius Satellite Radio, which sell radio subscriptions for car and home radios. Sirius also sends music to Sprint Nextel phones.
Motorola’s iRadio service will first run on the Rokr E2 cell phone, which, unlike the first Rokr phone, will not include Apple Computer’s popular iTunes music software. Motorola aims to sell the service and phone via mobile operators. Motorola said in October its first cell phone for iRadio would be able to hold about 70 hours of music.
The iRadio service, will include 435 commercial-free radio channels, including genres such as Heavy Metal, Rockin’ Cowboys and Angry Women. Its satellite rivals also provide specialised music channels, often without ads. iRadio will let users download channels on the computer and transfer them to play on their phones or on car or home stereos, like satellite radio.
The iRadio service will cost about $7 (4 pounds) a month but the price may vary depending on which wireless phone service the subscriber uses, according to Motorola. U.S. service providers including Cingular Wireless and Verizon Wireless are planning mobile music download services for this year. Sprint Nextel has already launched music download and streaming services. Motorola did not reveal any service provider partnerships but said it hopes to sell the service in conjunction with wireless operators, which could sell subscribers a wireless download of a song that they discovered through iRadio.
Along with the channels provided users could also use iRadio to put their own music collections on their phone. The cell phone maker plans to demonstrate iRadio at the Consumer Electronics Show in Las Vegas this week.
More details at : Motorola.com/iradio