|Sony Ericsson today announced the Z525, a push-to-talk upgrade to the popular Sony Ericsson Z520. The Z525 is a stylish clamshell which works worldwide. The Z525 handset which also features Bluetooth, a VGA camera, as well as a host of messaging capabilities, will be sold in the US beginning in the second quarter 2006.|
“It is an exciting time to be at Sony Ericsson. The Z525 is further proof that Sony Ericsson can and will continue to create award-winning mobile devices that lead in design, quality and are easy to use,” said Najmi Jarwala, president, Sony Ericsson Mobile Communications Inc. (USA). “We are committed to offering a complete portfolio of handsets, PC cards and accessories for North American operators and consumers.”
Push-to-talk is a fun and easy way to stay in touch as immediate contact is maintained. It’s useful in many types of situations including connecting a small group such as colleagues working in various locations or friends and family in different places.
For the price segment, the Z525 is packed with useful and fun features. Bluetooth allows you to easily connect to a variety of headsets, car kits and other Bluetooth enabled devices. Like its popular predecessor, special lighting effects on the Z525 let you know who is calling. Blue lights around the rim light up in eight different patterns that sync with melodies to match individual callers. The VGA camera lets you save color pictures of your most frequent callers along with their contact details. These pictures are then displayed on the external screen when that person calls.
The Z525 let’s you share favorite photos with easy picture and video messaging capabilities via MMS. A simple-to-use Internet browser makes it easy to find nearby restaurants, movies, flights and more.
The Sony Ericsson Z525a is quad-band GSM/GPRS 850/900/1800/1900. It will be available in New Blue and starts shipping during Q2 2006.